AMC Networks Inc is a player in the media industry. The company owns and operates several of cable television's brands delivering high quality content to audiences and a valuable platform to distributors and advertisers.
AT&T's Xandr launches TV ad buying tool, partners with Disney
Mar 11, 2020 @ 13:33
Since forming Xandr in 2018, phone carrier AT&T has sought to allow advertisers to target certain audiences using AT&T data, which it gathers from offering phone, internet and TV services. The moves are part of an effort by the TV industry as a whole to catch up to digital advertising behemoths like...